July 2, 2018 · 5:01 am

Why SMBs are Losing at Social Media …

By Kelly Johnson

July 2, 2018 — A few short years ago, social media was supposed to be the new holy grail of small business marketing.

The promises were great. Finally, small businesses could compete on a level playing field with the big brands! Social media advertising would let you maximize your advertising dollars by targeting exactly the right consumers at exactly the right time! Just by tapping out a few social media posts from your smartphone during a few spare minutes per day, you could generate revenue for your business!

 

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